Google & LaLiga strengthen intellectual property rights collaboration, optimize technical reporting

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Google and the Spanish football association LALIGA are strengthening a strategic collaboration aimed at protecting intellectual property rights and “fostering a safe, reliable, and transparent digital ecosystem.” This joint cooperation, proactively developed throughout the 2025/26 season, has resulted in improved communication efficiency and in the prompt handling of copyright notifications submitted to Google by LALIGA.

The organizations engage in close coordination to optimize the use of technical reporting tools across Google products and services, achieving outstanding results.

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“LALIGA remains firmly committed to the fight against piracy. Collaboration is essential to putting an end to this scourge, and being able to count on major players such as Google strengthens us in our purpose. Now, together with Google, we are becoming increasingly effective in defending football, intellectual property, the entertainment sector, and the integrity of fans,” said Javier Tebas, President of LALIGA.

This alliance forms part of LALIGA’s strategy to actively collaborate with leaders in the technology sector to safeguard the sustainability of the creative and entertainment industries. In this spirit of joint work, Google’s platforms and technologies act as neutral tools that facilitate connection and access to information for millions of users.

Both entities agree that technology should be a driver of innovation and lawful dissemination, and therefore reject any attempt at fraud or abuse by external actors unrelated to this collaboration.  They also reaffirm their commitment to working hand in hand against unauthorized or deceptive practices that harm user experience and undermine trust in the digital economy.

Why it matters

Reflecting the success of this collaboration, LaLiga has recorded a significant reduction in the volume of incidents reported through channels linked to Google services throughout the 2025/26 season, establishing a consistent downward trend as competitions approach their conclusion.

“For Google, the close collaboration with LALIGA demonstrates that, through proactive communication and the proper use of our reporting channels across our products, it is possible to provide content creators with highly effective, agile, and transparent technical solutions that bring security to the entertainment sector,” said Lino Cattaruzzi, President of Google Iberia.

Further reading

Google and LALIGA strengthen their collaboration to promote the sustainable development of the digital environment. Press release. June 17, 2026. LALIGA

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